Monthly movers: September 2026
Brands and products whose estimated sales changed most in September 2026 versus the month before. We compare the same products in both months, so a brand adding or losing listings doesn't count as a move.
Brands
Ranked by the size of the change in estimated monthly revenue. Brands with at least $20K the month before and a move of 15% or more.
Rising brands
- 1
Home & Kitchen
+80%
$20.3M → $36.6M
- 2
Home & Kitchen
+33%
$47.6M → $63.4M
- 3
Electronics
+54%
$13.6M → $21.0M
- 4
Electronics
+83%
$8.8M → $16.1M
- 5
Beauty & Personal Care
+23%
$29.4M → $36.3M
- 6
Home & Kitchen
+21%
$32.0M → $38.7M
- 7
Health & Household
+107%
$5.9M → $12.2M
- 8
Patio, Lawn & Garden
+40%
$15.5M → $21.8M
- 9
Home & Kitchen
+25%
$19.3M → $24.0M
- 10
Baby Products
+25%
$18.6M → $23.3M
- 11
Patio, Lawn & Garden
+35%
$11.3M → $15.3M
- 12
Electronics
+82%
$4.6M → $8.4M
- 13
Beauty & Personal Care
+72%
$5.1M → $8.8M
- 14
Kitchen & Dining
+24%
$13.6M → $16.8M
- 15
Pet Supplies
+15%
$20.6M → $23.8M
Falling brands
- 1
Clothing, Shoes & Jewelry
-36%
$26.4M → $16.8M
- 2
Home & Kitchen
-42%
$19.4M → $11.3M
- 3
Clothing, Shoes & Jewelry
-48%
$9.5M → $4.9M
- 4
Clothing, Shoes & Jewelry
-30%
$14.9M → $10.5M
- 5
Clothing, Shoes & Jewelry
-18%
$23.3M → $19.0M
- 6
Industrial & Scientific
-61%
$7.0M → $2.8M
- 7
Industrial & Scientific
-52%
$8.0M → $3.9M
- 8
Clothing, Shoes & Jewelry
-26%
$14.4M → $10.7M
- 9
Clothing, Shoes & Jewelry
-25%
$14.2M → $10.7M
- 10
Patio, Lawn & Garden
-56%
$6.2M → $2.7M
- 11
Office Products
-31%
$11.1M → $7.7M
- 12
Computers & Accessories
-30%
$11.2M → $7.8M
- 13
Health & Household
-39%
$7.5M → $4.6M
- 14
Kitchen & Dining
-36%
$7.9M → $5.1M
- 15
Patio, Lawn & Garden
-57%
$4.9M → $2.1M
Products
Ranked by the size of the change in estimated units sold. Products with at least 300 units the month before and a move of 15% or more.
As an Amazon Associate we earn from qualifying purchases. Links to Amazon below are affiliate links.
Rising products
- 1
Dawn Powerwash Spray, Dish Soap
Dish Soap · brand profile
+168%
71,000 units → 191,000 units
- 2
Scott ComfortPlus Toilet Paper
Toilet Paper · brand profile
+138%
57,000 units → 136,000 units
- 3
Cottonelle Fresh Feel Flushable Wet Wipes
Personal Cleansing Wipes · brand profile
+164%
47,000 units → 126,000 units
- 4
Bare Anatomy Nature x Science Rosemary Water Spray for Hair Growth &
Hair Regrowth Treatments · brand profile
+172%
41,000 units → 111,000 units
- 5
Sensodyne Clinical White Stain Protector Toothpaste
Toothpaste · brand profile
+233%
29,000 units → 96,000 units
- 6
Fresh Step Odor Shield Multi Cat Clumping Cat Litter
Litter · brand profile
+290%
23,000 units → 88,000 units
- 7
Cottonelle Ultra Clean Toilet Paper
Toilet Paper · brand profile
+126%
50,000 units → 113,000 units
- 8
Physician's CHOICE Digestive Enzymes for Bloating & Digestion
Multi-Enzymes · brand profile
+443%
14,000 units → 76,000 units
- 9
Resilia Softgels with Black Seed Oil
Oregano · brand profile
+460%
13,000 units → 75,000 units
- 10
Cottonelle Ultra Soft Toilet Paper
Toilet Paper · brand profile
+137%
44,000 units → 105,000 units
- 11
CeraVe Night Cream, Facial Moisturizer with Peptides & Niacinamide
Night Creams · brand profile
+69%
77,000 units → 131,000 units
- 12
La Roche-Posay Toleriane Double Repair Face Moisturizer
Face Moisturizers · brand profile
+66%
81,000 units → 134,000 units
- 13
The Legend of Zelda™: Ocarina of Time
Games · brand profile
+411%
13,000 units → 65,000 units
- 14
medicube Hydrogel Eye Patches with PDRN
Masks · brand profile
+288%
18,000 units → 69,000 units
- 15
Creatine for Women
Creatine · brand profile
+134%
38,000 units → 88,000 units
Falling products
- 1
Clorox Disinfecting Wipes Cleaning Variety Pack
Disinfectant Wipes · brand profile
-87%
144,000 units → 19,000 units
- 2
THORNE Creatine, Micronized Creatine Monohydrate Powder
Creatine · brand profile
-90%
128,000 units → 13,000 units
- 3
The Ordinary Glycolic Acid 7% Exfoliating Toner
Facial Peels · brand profile
-86%
112,000 units → 16,000 units
- 4
Miss Mouth's Messy Eater Stain Treater Spray
Stain Removers
-84%
107,000 units → 17,000 units
- 5
Nature's Bounty Fish Oil 1200 Mg
Fish Oil · brand profile
-89%
96,000 units → 11,000 units
- 6
Bostitch Office Pencil Sharpener
Sharpeners · brand profile
-71%
112,000 units → 32,000 units
- 7
Nature Made Vitamin D3 K2 Supplement
Vitamin D3 & K2 Combinations · brand profile
-90%
82,000 units → 8,400 units
- 8
Kaytee Hummingbird ElectroNectar Wild Bird Food
Hummingbird Nectar · brand profile
-87%
84,000 units → 11,000 units
- 9
Crayola Colored Pencils
Colored Pencils · brand profile
-58%
118,000 units → 50,000 units
- 10
Colgate Optic White Advanced Hydrogen Peroxide Toothpaste
Toothpaste · brand profile
-60%
109,000 units → 44,000 units
- 11
Sensodyne Repair and Protect Whitening Toothpaste
Toothpaste · brand profile
-87%
74,000 units → 9,600 units
- 12
Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum
Serums · brand profile
-54%
118,000 units → 55,000 units
- 13
Amazon Basics Disposable Striped Plastic Flex Straws
Straws · brand profile
-69%
91,000 units → 28,000 units
- 14
Tom's of Maine Antiplaque and Whitening Toothpaste
Toothpaste · brand profile
-88%
67,000 units → 7,800 units
- 15
6 Pack Extra Heavy Duty Large Moving Bags with Strong Zipper
Moving Bags · brand profile
-67%
85,000 units → 28,000 units
How movers are picked
Changes are Ecominsights estimates on products tracked in both months. We leave out swings above +500% or below -90%, which usually come from stock-outs, restocks or listing changes rather than demand, and skip categories whose coverage changed a lot between the two months.
Read our methodology