Who makes L'Oreal Paris? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $26.0M est./mo
- Trend
- Stable
- -1%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.5 ★ · 2,180,142 reviews
- Who sells it
- Mostly one seller
- Top seller has 91% of units
L'Oreal Paris estimated monthly revenue on Amazon
Our read on L'Oreal Paris
L'Oreal Paris is a large brand in the Mascara category, ranking 3 of 177 brands with a 14% share of estimated category revenue. In September 2026, estimated revenue was $26.0M on 2,008,000 units, compared with $28.5M in June 2026, a change of -9% since the first month across 4 months of data. The recent trend is stable at -1% over 2 months. The brand has 1,012 products selling and an average rating of 4.5 across 2,180,142 reviews. Sales are concentrated: Amazon accounts for 91% of units, while 134 sellers are active in total. The top products are the Infallible 3-Second Setting Spray at 85,000 units per month and the Infallible XL 3-Second Setting Spray Mist at 67,000.
Top L'Oreal Paris products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| L'Oreal Paris Infallible 3-Second Setting Spray | 4.5 ★15,099 reviews | 85,000 | Check price on Amazon |
| L'Oreal Paris Infallible XL 3-Second Setting Spray Mist | 4.5 ★15,124 reviews | 67,000 | Check price on Amazon |
| L'Oreal Paris EverPure Moisture 21-in-1 Leave In Conditioner | 4.6 ★8,197 reviews | 44,000 | Check price on Amazon |
| L’Oreal Paris Collagen Daily Face Moisturizer | 4.6 ★57,118 reviews | 38,000 | Check price on Amazon |
| L’Oreal Paris Original Telescopic Mascara | 4.5 ★84,056 reviews | 37,000 | Check price on Amazon |
| L'Oreal Paris Age Perfect Anti-Aging Midnight Cream 1.7 Oz + Serum | 4.5 ★7,611 reviews | 27,000 | Check price on Amazon |
| L'Oreal Paris Voluminous Lash Boosting Conditioning Primer Mascara | 4.5 ★48,785 reviews | 27,000 | Check price on Amazon |
| L'Oreal Paris Clarify Sulfate Free Shampoo with Antioxidants | 4.6 ★4,408 reviews | 27,000 | Check price on Amazon |
| L'Oreal Paris Makeup True Match Lumi Glotion | 4.6 ★54,104 reviews | 26,000 | Check price on Amazon |
| L'Oreal Paris Infallible Up To 24H Wear Brow Lamination | 4.5 ★5,749 reviews | 26,000 | Check price on Amazon |
Who sells L'Oreal Paris
- Amazon91%
- Hays Trading1%
- Turbo One1%
- The Perfect Deals1%
- Perfume_Kings1%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#3 of 177
Rank 3 of 177 brands in Mascara by estimated revenue in September 2026, with 14% of the category.
Frequently asked questions
Who makes L'Oreal Paris?
L'Oreal Paris is the brand name on 1,012 products we tracked on Amazon in September 2026 mostly in Mascara (Beauty & Personal Care). The largest seller of L'Oreal Paris products that month was Amazon, with 91% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does L'Oreal Paris sell on Amazon?
L'Oreal Paris sold an estimated $26.0M on Amazon in September 2026, about 2,008,000 units. That is -9% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are L'Oreal Paris's best-selling products on Amazon?
By estimated units sold in September 2026: 1. L'Oreal Paris Infallible 3-Second Setting Spray (about 85,000 units); 2. L'Oreal Paris Infallible XL 3-Second Setting Spray Mist (about 67,000 units); 3. L'Oreal Paris EverPure Moisture 21-in-1 Leave In Conditioner (about 44,000 units).