Who makes ILIA? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $1.8M est./mo
- Trend
- Stable
- +5%, last 2 vs prior 2 months
- Ratings
- Mixed
- 4.3 ★ · 19,022 reviews
- Who sells it
- Mostly one seller
- Top seller has 97% of units
ILIA estimated monthly revenue on Amazon
Our read on ILIA
ILIA ranks 12 of 289 brands in the Foundation category on Amazon, with an estimated 3% of category revenue. In September 2026, estimated revenue was $1.8M on 48,000 units, which matches the $1.8M estimated in June 2026, a change of -1%. The recent trend is labeled Stable, at +5% over 2 months. The brand has 173 products selling and 19,022 reviews, with an average rating of 4.3, which falls in the Mixed band. The top listed product is ILIA - Fullest Volumizing Mascara at 4,900 units per month. Sales are concentrated, as ILIA Beauty accounts for 97% of units, while Carbon Beauty holds 3%. These figures cover 4 months of data.
Top ILIA products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| ILIA - Fullest Volumizing Mascara | 4.2 ★2,019 reviews | 4,900 | Check price on Amazon |
| ILIA - Super Serum Skin Tint SPF 40 | 4.2 ★6,490 reviews | 1,900 | Check price on Amazon |
| ILIA - The Base Face Milk Lightweight Moisturizer | 4.4 ★425 reviews | 1,400 | Check price on Amazon |
| ILIA - Multi-Stick Cheek + Lip Color | 4.4 ★3,445 reviews | 1,200 | Check price on Amazon |
| ILIA - Soft Focus Setting Powder | 4.6 ★572 reviews | 1,100 | Check price on Amazon |
| ILIA - Clean Line Liquid Liner | 3.9 ★395 reviews | 750 | Check price on Amazon |
| ILIA - Lip Wrap Reviving Balm | 4.3 ★220 reviews | 560 | Check price on Amazon |
| ILIA - Skin Blur Serum Concealer | 4.5 ★124 reviews | 480 | Check price on Amazon |
| ILIA - Eye Stylus Shadow Stick | 4.2 ★235 reviews | 480 | Check price on Amazon |
| ILIA - Lip Wrap Overnight Mask | 4.4 ★300 reviews | 400 | Check price on Amazon |
Who sells ILIA
- ILIA Beauty97%
- Carbon Beauty3%
- Amazon<1%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#12 of 289
Rank 12 of 289 brands in Foundation by estimated revenue in September 2026, with 3% of the category.
Frequently asked questions
Who makes ILIA?
ILIA is the brand name on 173 products we tracked on Amazon in September 2026 mostly in Foundation (Beauty & Personal Care). The largest seller of ILIA products that month was ILIA Beauty, with 97% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does ILIA sell on Amazon?
ILIA sold an estimated $1.8M on Amazon in September 2026, about 48,000 units. That is -1% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are ILIA's best-selling products on Amazon?
By estimated units sold in September 2026: 1. ILIA - Fullest Volumizing Mascara (about 4,900 units); 2. ILIA - Super Serum Skin Tint SPF 40 (about 1,900 units); 3. ILIA - The Base Face Milk Lightweight Moisturizer (about 1,400 units).