Who makes Sun Bum? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $2.4M est./mo
- Trend
- Declining
- -62%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.6 ★ · 257,294 reviews
- Who sells it
- Mostly one seller
- Top seller has 96% of units
Sun Bum estimated monthly revenue on Amazon
Our read on Sun Bum
Sun Bum ranks 1 of 129 brands in Body Sunscreens, with an estimated 11% share of the category's revenue. Estimated revenue was $2.4M in September 2026 on 167,000 units, down from $9.0M in June 2026, a change of -73% since the first month. The trend is labeled Declining, at -62% over the last 2 months, and the page covers only 4 months of data. Sales are concentrated: Amazon accounts for 96% of units, with BC Surf & Sport at 3% and Daniella Beauty at 1%. The brand has 86 products selling and an average rating of 4.6 across 257,294 reviews. The top product is the Kids SPF 50 Clear Face Stick, at an estimated 12,000 units per month.
Top Sun Bum products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| Sun Bum Kids SPF 50 Clear Face Stick Sunscreen | 4.7 ★4,224 reviews | 12,000 | Check price on Amazon |
| Sun Bum Original SPF 50 Broad Spectrum Sheer Sunscreen Body Spray | 4.7 ★10,616 reviews | 9,400 | Check price on Amazon |
| Sun Bum Original SPF 30 Broad Spectrum Sheer Sunscreen Body Spray | 4.8 ★11,418 reviews | 8,700 | Check price on Amazon |
| Sun Bum Daily SPF 50 Sunscreen Body Lotion with Vitamin E | 4.7 ★2,081 reviews | 7,900 | Check price on Amazon |
| Sun Bum Kids SPF 50 Clear Sunscreen Body Spray | 4.8 ★1,858 reviews | 7,200 | Check price on Amazon |
| Sun Bum Revitalizing 3 in 1 Leave In Conditioner | 4.6 ★14,716 reviews | 7,000 | Check price on Amazon |
| Sun Bum Sea Spray Texturizing & Volumizing Sea Salt Hair Spray | 4.4 ★7,142 reviews | 6,800 | Check price on Amazon |
| Sun Bum SPF 30 Mineral Sunscreen Lip Balm | 4.4 ★7,060 reviews | 6,000 | Check price on Amazon |
| Sun Bum SPF 30 Sunscreen Lip Balm, Coconut | 4.4 ★29,022 reviews | 5,400 | Check price on Amazon |
| Sun Bum Original SPF 50 Sheer Sunscreen Face Lotion | 4.6 ★12,392 reviews | 5,200 | Check price on Amazon |
Who sells Sun Bum
- Amazon96%
- BC Surf & Sport3%
- Daniella Beauty1%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#1 of 129
Rank 1 of 129 brands in Body Sunscreens by estimated revenue in September 2026, with 11% of the category.
Frequently asked questions
Who makes Sun Bum?
Sun Bum is the brand name on 86 products we tracked on Amazon in September 2026 mostly in Body Sunscreens (Beauty & Personal Care). The largest seller of Sun Bum products that month was Amazon, with 96% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does Sun Bum sell on Amazon?
Sun Bum sold an estimated $2.4M on Amazon in September 2026, about 167,000 units. That is -73% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are Sun Bum's best-selling products on Amazon?
By estimated units sold in September 2026: 1. Sun Bum Kids SPF 50 Clear Face Stick Sunscreen (about 12,000 units); 2. Sun Bum Original SPF 50 Broad Spectrum Sheer Sunscreen Body Spray (about 9,400 units); 3. Sun Bum Original SPF 30 Broad Spectrum Sheer Sunscreen Body Spray (about 8,700 units).