Who makes Proactiv? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $2.1M est./mo
- Trend
- Stable
- -5%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.6 ★ · 93,671 reviews
- Who sells it
- Mostly one seller
- Top seller has 98% of units
Proactiv estimated monthly revenue on Amazon
Our read on Proactiv
In September 2026, Proactiv ranked 2 of 176 brands in Facial Kits, with estimated revenue of $2.1M, about 10% of the category's revenue, and estimated sales of 65,000 units. Revenue was $2.1M in June 2026, the first of 4 months of data, and the change since then is +3%. The recent trend is stable, with a change of -5% over 2 months. The brand has 27 products selling and an average rating of 4.6 across 93,671 reviews. The Proactiv Solution Acne Treatment Kit leads at an estimated 14,000 units per month. Sales are concentrated, with Amazon accounting for 98% of units and Amazon Resale for 2%.
Top Proactiv products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| Proactiv Solution Acne Treatment Kit | 4.5 ★49,945 reviews | 14,000 | Check price on Amazon |
| Proactiv Renewing Acne Cleanser | 4.7 ★10,814 reviews | 8,900 | Check price on Amazon |
| Proactiv Repairing Acne Treatment | 4.7 ★3,438 reviews | 6,000 | Check price on Amazon |
| Proactiv Revitalizing Toner | 4.8 ★4,856 reviews | 5,300 | Check price on Amazon |
| ProactivMD Deep Cleansing Face Wash | 4.6 ★4,350 reviews | 2,900 | Check price on Amazon |
| Proactiv MD 3-Step Routine | 4.3 ★4,664 reviews | 2,000 | Check price on Amazon |
| Proactiv Clean Acne Treatment Kit with Patches | 4.4 ★1,193 reviews | 1,600 | Check price on Amazon |
| Proactiv Skin Purifying Acne Mask | 4.7 ★2,990 reviews | 1,600 | Check price on Amazon |
| ProactivMD Ultra Gentle Face Cleanser | 4.6 ★895 reviews | 1,500 | Check price on Amazon |
| Proactiv Adapalene Acne Treatment Gel | 4.5 ★2,536 reviews | 1,500 | Check price on Amazon |
Who sells Proactiv
- Amazon98%
- Amazon Resale2%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#2 of 176
Rank 2 of 176 brands in Facial Kits by estimated revenue in September 2026, with 10% of the category.
Frequently asked questions
Who makes Proactiv?
Proactiv is the brand name on 27 products we tracked on Amazon in September 2026 mostly in Facial Kits (Beauty & Personal Care). The largest seller of Proactiv products that month was Amazon, with 98% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does Proactiv sell on Amazon?
Proactiv sold an estimated $2.1M on Amazon in September 2026, about 65,000 units. That is +3% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are Proactiv's best-selling products on Amazon?
By estimated units sold in September 2026: 1. Proactiv Solution Acne Treatment Kit (about 14,000 units); 2. Proactiv Renewing Acne Cleanser (about 8,900 units); 3. Proactiv Repairing Acne Treatment (about 6,000 units).