Who makes Native? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $9.3M est./mo
- Trend
- Stable
- -4%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.5 ★ · 238,724 reviews
- Who sells it
- Mostly one seller
- Top seller has 97% of units
Native estimated monthly revenue on Amazon
Our read on Native
Native ranks 1 in Deodorant on Amazon, out of 184 brands, with an estimated 15% share of the category's revenue. Estimated revenue in September 2026 was $9.3M on 667,000 units, up 3% from $9.0M in June 2026. Over the latest 2 months the trend is labeled stable, at -4%. The brand has 193 products selling and 238,724 reviews, with an average rating of 4.5. Its top product, Native Deodorant Contains Naturally Derived Ingredients, sells an estimated 46,000 units per month and is rated 4.4. Sales are concentrated: Amazon accounts for 97% of units, while 28 sellers are listed in total. This view covers 4 months of data.
Top Native products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| Native Deodorant Contains Naturally Derived Ingredients | 4.4 ★119,395 reviews | 46,000 | Check price on Amazon |
| Native Body Lotion Contains Naturally Derived Plant-Based | 4.5 ★5,639 reviews | 26,000 | Check price on Amazon |
| Native Clean Body Wash for Women & Men | 4.6 ★2,792 reviews | 20,000 | Check price on Amazon |
| Native Moisturizing Body Wash for Women & Men Cocoa Butter—Vanilla 22 | 4.7 ★1,539 reviews | 19,000 | Check price on Amazon |
| Native Clean Body Wash, Gentle & pH-balanced for Sensitive Skin | 4.6 ★7,432 reviews | 14,000 | Check price on Amazon |
| Native Shampoo and Conditioner Contain Naturally Derived Ingredients | 4.4 ★15,596 reviews | 12,000 | Check price on Amazon |
| Native Liquid Hand Soap, Gentle & Clean | 4.5 ★2,675 reviews | 12,000 | Check price on Amazon |
| Native Strengthening Shampoo Cashmere & Rain 16.5 fl Oz. | 4.5 ★1,237 reviews | 11,000 | Check price on Amazon |
| Native Scalp Detox Shampoo and Conditioner | 4.3 ★1,812 reviews | 9,800 | Check price on Amazon |
| Native Sensitive Deodorant Contains Naturally Derived Ingredients | 4.5 ★8,341 reviews | 8,600 | Check price on Amazon |
Who sells Native
- Amazon97%
- Native Deodorant1%
- B&S Legacy Group FL<1%
- kiddie world<1%
- Stellina Store<1%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#1 of 184
Rank 1 of 184 brands in Deodorant by estimated revenue in September 2026, with 15% of the category.
Frequently asked questions
Who makes Native?
Native is the brand name on 193 products we tracked on Amazon in September 2026 mostly in Deodorant (Beauty & Personal Care). The largest seller of Native products that month was Amazon, with 97% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does Native sell on Amazon?
Native sold an estimated $9.3M on Amazon in September 2026, about 667,000 units. That is +3% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are Native's best-selling products on Amazon?
By estimated units sold in September 2026: 1. Native Deodorant Contains Naturally Derived Ingredients (about 46,000 units); 2. Native Body Lotion Contains Naturally Derived Plant-Based (about 26,000 units); 3. Native Clean Body Wash for Women & Men (about 20,000 units).