Who makes LeapFrog? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $5.0M est./mo
- Trend
- Stable
- +4%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.7 ★ · 472,577 reviews
- Who sells it
- Mostly one seller
- Top seller has 98% of units
LeapFrog estimated monthly revenue on Amazon
Our read on LeapFrog
LeapFrog ranks 1 of 60 brands in the Learning Systems category on Amazon, with an estimated 52% of the category's revenue. Estimated revenue in September 2026 was $5.0M on 174,000 units, up 11% from $4.5M in June 2026, and the trend is labeled Stable at +4% over the last 2 months. The brand has 138 products selling and an average rating of 4.7 across 472,577 reviews. The top product, LeapFrog Learning Friends 100 Words Book, sells an estimated 19,000 units per month at a 4.8 rating. Sales are concentrated, since Amazon accounts for 98% of units among 16 sellers. This view covers 4 months of data.
Top LeapFrog products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| LeapFrog Learning Friends 100 Words Book | 4.8 ★96,486 reviews | 19,000 | Check price on Amazon |
| LeapFrog 2-in-1 LeapTop Touch, Pink | 4.7 ★31,025 reviews | 13,000 | Check price on Amazon |
| LeapFrog Mr Pencil's Scribble Write and Read | 4.8 ★3,430 reviews | 9,000 | Check price on Amazon |
| LeapFrog Shapes and Sharing Picnic Basket | 4.9 ★15,169 reviews | 8,200 | Check price on Amazon |
| LeapFrog Disney and Pixar Toy Story 5 Explore and Learn Lilypad | 4.7 ★311 reviews | 7,900 | Check price on Amazon |
| LeapFrog Scoop and Learn Ice Cream Parlor Kids Role-Play Toy | 4.7 ★66 reviews | 4,700 | Check price on Amazon |
| LeapFrog Learning Friends 100 Words Book (Frustration Free | 4.8 ★51,329 reviews | 4,600 | Check price on Amazon |
| LeapFrog Fridge Phonics Magnetic Letter Set | 4.8 ★22,061 reviews | 3,800 | Check price on Amazon |
| LeapFrog Magic Adventures Globe | 4.6 ★7,244 reviews | 3,400 | Check price on Amazon |
| LeapFrog LeapMove Active Learning Video Game System | 4.0 ★1,295 reviews | 2,800 | Check price on Amazon |
Who sells LeapFrog
- Amazon98%
- Global Distribution LLC1%
- World's Best<1%
- Pinnacle Toys and Games<1%
- Cheery C<1%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#1 of 60
Rank 1 of 60 brands in Learning Systems by estimated revenue in September 2026, with 52% of the category.
Frequently asked questions
Who makes LeapFrog?
LeapFrog is the brand name on 138 products we tracked on Amazon in September 2026 mostly in Learning Systems (Toys & Games). The largest seller of LeapFrog products that month was Amazon, with 98% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does LeapFrog sell on Amazon?
LeapFrog sold an estimated $5.0M on Amazon in September 2026, about 174,000 units. That is +11% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are LeapFrog's best-selling products on Amazon?
By estimated units sold in September 2026: 1. LeapFrog Learning Friends 100 Words Book (about 19,000 units); 2. LeapFrog 2-in-1 LeapTop Touch, Pink (about 13,000 units); 3. LeapFrog Mr Pencil's Scribble Write and Read (about 9,000 units).