Who makes JOYIN? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $9.0M est./mo
- Trend
- Stable
- -2%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.5 ★ · 499,105 reviews
- Who sells it
- Mostly one seller
- Top seller has >99% of units
JOYIN estimated monthly revenue on Amazon
Our read on JOYIN
JOYIN ranks 1 of 419 brands in the Trucks category within Toys & Games, with an estimated 10% share of category revenue. Estimated revenue for September 2026 was $9.0M on 394,000 units, up 6% from $8.5M in June 2026, across 4 months of data. The recent trend is stable, at -2% over the last 2 months. The brand has 581 products selling and an average rating of 4.5 across 499,105 reviews. Its top products, each rated 4.7, are the Rock Painting Kit at 15,000 units per month, the 3 Pack Monster Truck Toy at 14,000, and the Mochi Squishy Toys Set at 11,000. Sales are concentrated, with JoyinDirect accounting for more than 99% of units and HappyYoung for less than 1%.
Top JOYIN products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| Rock Painting Kit- Glow in The Dark Rock Kit | 4.7 ★10,940 reviews | 15,000 | Check price on Amazon |
| JOYIN 3 Pack Monster Truck Toy | 4.7 ★7,060 reviews | 14,000 | Check price on Amazon |
| JOYIN Mochi Squishy Toys Set | 4.7 ★3,042 reviews | 11,000 | Check price on Amazon |
| JOYIN 13 in 1 Dinosaur Toys for Kids 3-5 | 4.7 ★6,146 reviews | 8,500 | Check price on Amazon |
| JOYIN 4 Pack Stress Cube, 2'' High Density Ice Cube Fidget Toy | 4.2 ★448 reviews | 7,700 | Check price on Amazon |
| JOYIN Galaxy Color-Changing Putty | 4.4 ★529 reviews | 6,600 | Check price on Amazon |
| JOYIN Learning Toys Play Food Set for Kids | 4.8 ★3,050 reviews | 5,900 | Check price on Amazon |
| JOYIN 2 Pack 5 Ft Halloween Outdoor Decorations Hairy Black Spider | 4.5 ★2,636 reviews | 5,300 | Check price on Amazon |
| JOYIN 32 OZ Concentrated Bubble Solution for Bubble Machines | 4.7 ★12,981 reviews | 5,000 | Check price on Amazon |
| JOYIN 30 Pcs Rubber Ducks | 4.7 ★4,549 reviews | 4,900 | Check price on Amazon |
Who sells JOYIN
- JoyinDirect>99%
- HappyYoung<1%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#1 of 419
Rank 1 of 419 brands in Trucks by estimated revenue in September 2026, with 10% of the category.
Frequently asked questions
Who makes JOYIN?
JOYIN is the brand name on 581 products we tracked on Amazon in September 2026 mostly in Trucks (Toys & Games). The largest seller of JOYIN products that month was JoyinDirect, with >99% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does JOYIN sell on Amazon?
JOYIN sold an estimated $9.0M on Amazon in September 2026, about 394,000 units. That is +6% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are JOYIN's best-selling products on Amazon?
By estimated units sold in September 2026: 1. Rock Painting Kit- Glow in The Dark Rock Kit (about 15,000 units); 2. JOYIN 3 Pack Monster Truck Toy (about 14,000 units); 3. JOYIN Mochi Squishy Toys Set (about 11,000 units).