Who makes Ghost? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $8.3M est./mo
- Trend
- Stable
- -3%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.4 ★ · 40,071 reviews
- Who sells it
- 2 sellers
- Top seller has 78% of units
Ghost estimated monthly revenue on Amazon
Our read on Ghost
In September 2026, Ghost ranked 6 of 211 brands in Energy Drinks, within Grocery & Gourmet Food, with estimated revenue of $8.3M and 258,000 estimated units. That is about 5% of the category's estimated revenue. Across 4 months of data, revenue is down 6% from $8.9M in June 2026, and the recent trend is labeled Stable at -3% over 2 months. The brand has 93 products selling and an average rating of 4.4 across 40,071 reviews. Amazon accounts for 78% of units and GHOST Lifestyle for 22%. The top product, a 12-Pack Welch's Grape, sells an estimated 27,000 units per month at a 4.5 rating.
Top Ghost products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| GHOST Energy Drink, Zero Sugars, 12-Pack, Welch's Grape, 16oz | 4.5 ★14,938 reviews | 27,000 | Check price on Amazon |
| Ghost Cinnamon Toast Crunch Protein Cereal | 3.7 ★241 reviews | 7,900 | Check price on Amazon |
| GHOST Energy Drink, Zero Sugars, 18-Pack, Variety Pack, 16oz | 4.5 ★14,911 reviews | 4,700 | Check price on Amazon |
| GHOST Whey Protein Powder | 4.4 ★5,434 reviews | 4,600 | Check price on Amazon |
| Ghost Lucky Charms Protein Cereal | 3.8 ★145 reviews | 4,100 | Check price on Amazon |
| Ghost Peanut Butter Protein Cereal | 3.8 ★97 reviews | 3,500 | Check price on Amazon |
| GHOST Hydration Drink, Zero Sugar | 4.3 ★736 reviews | 3,500 | Check price on Amazon |
| GHOST Legend Pre-Workout Powder | 4.5 ★1,893 reviews | 3,100 | Check price on Amazon |
| GHOST Whey Protein Powder, Cinnabon | 4.4 ★5,436 reviews | 2,900 | Check price on Amazon |
| GHOST Whey Protein Powder, Milk Chocolate | 4.4 ★5,431 reviews | 2,400 | Check price on Amazon |
Who sells Ghost
- Amazon78%
- GHOST Lifestyle22%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#6 of 211
Rank 6 of 211 brands in Energy Drinks by estimated revenue in September 2026, with 5% of the category.
Frequently asked questions
Who makes Ghost?
Ghost is the brand name on 93 products we tracked on Amazon in September 2026 mostly in Energy Drinks (Grocery & Gourmet Food). The largest seller of Ghost products that month was Amazon, with 78% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does Ghost sell on Amazon?
Ghost sold an estimated $8.3M on Amazon in September 2026, about 258,000 units. That is -6% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are Ghost's best-selling products on Amazon?
By estimated units sold in September 2026: 1. GHOST Energy Drink, Zero Sugars, 12-Pack, Welch's Grape, 16oz (about 27,000 units); 2. Ghost Cinnamon Toast Crunch Protein Cereal (about 7,900 units); 3. GHOST Energy Drink, Zero Sugars, 18-Pack, Variety Pack, 16oz (about 4,700 units).