Who makes Dreft? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $1.8M est./mo
- Trend
- Declining
- -17%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.8 ★ · 99,084 reviews
- Who sells it
- Mostly one seller
- Top seller has 96% of units
Dreft estimated monthly revenue on Amazon
Our read on Dreft
Dreft is a large brand in Liquid Detergent, within Health & Household, ranking 7 of 140 brands with an estimated 4% share of category revenue. In September 2026, estimated revenue was $1.8M on 84,000 units, down from $2.3M in June 2026, a change of -23% across 4 months of data. The recent trend is labeled declining, at -17% over 2 months. Sales are concentrated: Amazon accounts for 96% of units, among 5 sellers. The brand has 14 products selling, led by Dreft Baby Liquid Laundry Detergent at 32,000 units per month. Ratings are strong, with an average of 4.8 across 99,084 reviews.
Top Dreft products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| Dreft Baby Liquid Laundry Detergent, Gentle on Sensitive Skin | 4.8 ★63,450 reviews | 32,000 | Check price on Amazon |
| Dreft Toddler Liquid Laundry Detergent | 4.8 ★23,873 reviews | 11,000 | Check price on Amazon |
| DREFT Bottle and Dish Soap | 4.8 ★4,979 reviews | 7,500 | Check price on Amazon |
| Dreft Blissfuls In-Wash Laundry Scent Booster Beads | 4.9 ★5,730 reviews | 4,500 | Check price on Amazon |
| Dreft Baby Liquid Laundry Detergent, Fights Stains, Removes | 4.8 ★63,422 reviews | 3,200 | Check price on Amazon |
| Dreft Foaming Baby Bottle and Dish Cleaning Spray | 4.8 ★133 reviews | 1,400 | Check price on Amazon |
| Dreft Multi-Surface All-Purpose Gentle Cleaning Wipes for Baby Toys | 4.5 ★197 reviews | 1,300 | Check price on Amazon |
| DREFT Bottle and Dish Soap Baby Gift Set | 4.8 ★4,977 reviews | 500 | Check price on Amazon |
| Dreft Baby Gentle Cleansing Fabric Rinse | 4.8 ★722 reviews | 190 | Check price on Amazon |
Who sells Dreft
- Amazon96%
- Nehemiah Brands2%
- Market global2%
- WooHooo LLC1%
- CBA Warehouses<1%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#7 of 140
Rank 7 of 140 brands in Liquid Detergent by estimated revenue in September 2026, with 4% of the category.
Frequently asked questions
Who makes Dreft?
Dreft is the brand name on 14 products we tracked on Amazon in September 2026 mostly in Liquid Detergent (Health & Household). The largest seller of Dreft products that month was Amazon, with 96% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does Dreft sell on Amazon?
Dreft sold an estimated $1.8M on Amazon in September 2026, about 84,000 units. That is -23% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are Dreft's best-selling products on Amazon?
By estimated units sold in September 2026: 1. Dreft Baby Liquid Laundry Detergent, Gentle on Sensitive Skin (about 32,000 units); 2. Dreft Toddler Liquid Laundry Detergent (about 11,000 units); 3. DREFT Bottle and Dish Soap (about 7,500 units).