Who makes Built Bar? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $1.9M est./mo
- Trend
- Declining
- -22%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.5 ★ · 19,521 reviews
- Who sells it
- Mostly one seller
- Top seller has 98% of units
Built Bar estimated monthly revenue on Amazon
Our read on Built Bar
Built Bar ranks 3 of 87 brands in Protein Bars, within Health & Household, with an estimated 9% of the category's revenue. In September 2026, its estimated revenue was $1.9M on 66,000 units, down from $2.7M in June 2026, a change of -28% over 4 months of data. The trend over the last 2 months is -22%, which is labeled Declining. The brand has 19 products selling and an average rating of 4.5 across 19,521 reviews. The top product is BUILT Puff Protein Bars, Variety Pack, at 13,000 units per month. Sales are concentrated: Built Bar holds 98% of units, and JKBJESS LLC holds 2%.
Top Built Bar products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| BUILT Puff Protein Bars, Variety Pack | 4.5 ★4,299 reviews | 13,000 | Check price on Amazon |
| BUILT Puff Protein Bars, Brownie Batter | 4.6 ★2,635 reviews | 8,500 | Check price on Amazon |
| BUILT Puff Protein Bars, Cookie Dough Chunk | 4.6 ★1,539 reviews | 5,900 | Check price on Amazon |
| BUILT Sour Puff Protein Bar | 4.3 ★635 reviews | 4,900 | Check price on Amazon |
| BUILT Puff Protein Bars, Coconut, 17g Protein | 4.6 ★3,144 reviews | 4,800 | Check price on Amazon |
| BUILT Puff Protein Bars, S'mores Chunk | 4.4 ★798 reviews | 3,600 | Check price on Amazon |
| BUILT Puff Protein Bars, Cookies 'N Cream | 4.5 ★498 reviews | 3,300 | Check price on Amazon |
| BUILT Puff Protein Bars, Banana Cream Pie | 4.5 ★915 reviews | 2,900 | Check price on Amazon |
| BUILT Puff Protein Bars, Peanut Butter Cup | 4.4 ★540 reviews | 2,700 | Check price on Amazon |
| BUILT Puff Protein Bars, Chocolate Milkshake | 4.6 ★218 reviews | 2,400 | Check price on Amazon |
Who sells Built Bar
- Built Bar98%
- JKBJESS LLC2%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#3 of 87
Rank 3 of 87 brands in Protein Bars by estimated revenue in September 2026, with 9% of the category.
Frequently asked questions
Who makes Built Bar?
Built Bar is the brand name on 19 products we tracked on Amazon in September 2026 mostly in Protein Bars (Health & Household). The largest seller of Built Bar products that month was Built Bar, with 98% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does Built Bar sell on Amazon?
Built Bar sold an estimated $1.9M on Amazon in September 2026, about 66,000 units. That is -28% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are Built Bar's best-selling products on Amazon?
By estimated units sold in September 2026: 1. BUILT Puff Protein Bars, Variety Pack (about 13,000 units); 2. BUILT Puff Protein Bars, Brownie Batter (about 8,500 units); 3. BUILT Puff Protein Bars, Cookie Dough Chunk (about 5,900 units).