Who makes Brawny? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $5.5M est./mo
- Trend
- Declining
- -13%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.8 ★ · 143,168 reviews
- Who sells it
- Mostly one seller
- Top seller has 99% of units
Brawny estimated monthly revenue on Amazon
Our read on Brawny
Brawny ranks 2 among 52 brands in Paper Towels, within Health & Household, with a 16% share of the category's estimated revenue. In September 2026, estimated revenue was $5.5M on 273,000 units, up 8% from $5.1M in June 2026, though the trend over the last 2 months is declining at -13%. The brand has 21 products selling, and its top product, Brawny Tear-A-Square 3-Ply Paper Towels, moves an estimated 93,000 units a month. Sales are concentrated: Amazon accounts for 99% of units, among 7 sellers in total. The average rating is 4.8 across 143,168 reviews. These figures cover 4 months of data, so the picture is still short.
Top Brawny products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| Brawny Tear-A-Square 3-Ply Paper Towels | 4.8 ★8,302 reviews | 93,000 | Check price on Amazon |
| Brawny Tear-A-Square Paper Towels | 4.8 ★61,855 reviews | 1,700 | Check price on Amazon |
| BRAWNY® TEAR-A-SQUARE® PAPER TOWELS | 4.8 ★61,839 reviews | 270 | Check price on Amazon |
| Brawny® Tear-A-Square® Paper Towels | 4.8 ★11,172 reviews | 240 | Check price on Amazon |
| Brawny Paper Towels, 12 Count Rolls | 4.8 ★61,854 reviews | 120 | Check price on Amazon |
Who sells Brawny
- Amazon99%
- Expedited Delivery Store1%
- Lone$tar Deal<1%
- 2-Geathers Transport LLC<1%
- Nirmt404<1%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#2 of 52
Rank 2 of 52 brands in Paper Towels by estimated revenue in September 2026, with 16% of the category.
Frequently asked questions
Who makes Brawny?
Brawny is the brand name on 21 products we tracked on Amazon in September 2026 mostly in Paper Towels (Health & Household). The largest seller of Brawny products that month was Amazon, with 99% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does Brawny sell on Amazon?
Brawny sold an estimated $5.5M on Amazon in September 2026, about 273,000 units. That is +8% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are Brawny's best-selling products on Amazon?
By estimated units sold in September 2026: 1. Brawny Tear-A-Square 3-Ply Paper Towels (about 93,000 units); 2. Brawny Tear-A-Square Paper Towels (about 1,700 units); 3. BRAWNY® TEAR-A-SQUARE® PAPER TOWELS (about 270 units).