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Ecominsights.org

Who makes Vital Proteins? Amazon sales, products and sellers

Updated November 2026 with September 2026 data

At a glance

Size
Large
$13.2M est./mo
Trend
Stable
-6%, last 2 vs prior 2 months
Ratings
Strong
4.5 ★ · 458,488 reviews
Who sells it
Mostly one seller
Top seller has 96% of units

Vital Proteins estimated monthly revenue on Amazon

Vital Proteins estimated monthly revenueVital Proteins estimated monthly revenue: June 2026 $13.9M, July 2026 $13.7M, August 2026 $12.7M, September 2026 $13.2M.$0$5M$10M$15M$13.9MJun$13.7MJul$12.7MAug$13.2MSep
Estimated monthly revenue changed -5% from June 2026 to September 2026.

Our read on Vital Proteins

Vital Proteins ranks 1 of 355 brands in the Collagen category within Health & Household, with an estimated 21% of category revenue. Estimated revenue was $13.2M in September 2026, on about 458,000 units. That is down 5% from $13.9M in June 2026, and the trend reads as stable, with a 6% change over the latest 2 months. The brand has 50 products selling and an average rating of 4.5 across 458,488 reviews. Its top product, Collagen Peptides Powder Advanced, sells an estimated 143,000 units per month. Sales are concentrated: Vital Proteins itself accounts for 96% of units, among 11 sellers. These figures cover 4 months of data.

Top Vital Proteins products on Amazon

As an Amazon Associate we earn from qualifying purchases. Links to Amazon below are affiliate links.

Top Vital Proteins products by estimated units sold per month, September 2026
ProductRatingEst. units/moAmazon link
Vital Proteins Collagen Peptides Powder Advanced4.5 ★215,151 reviews143,000Check price on Amazon
Vital Proteins Collagen Peptides Powder, Unflavored, 9.33oz4.6 ★69,869 reviews93,000Check price on Amazon
Vital Proteins Collagen Peptides Powder, Unflavored, 14.3oz4.6 ★69,832 reviews34,000Check price on Amazon
Vital Proteins Collagen Peptides Powder, Chocolate, 13.5oz4.4 ★12,813 reviews17,000Check price on Amazon
Vital Proteins Collagen Peptides Powder Vanilla4.2 ★5,780 reviews12,000Check price on Amazon
Vital Proteins Marine Collagen Peptides Powder Supplement4.4 ★9,968 reviews12,000Check price on Amazon
Vital Proteins Collagen Peptides Powder, Unflavored Stick4.6 ★69,831 reviews11,000Check price on Amazon
Vital Proteins Collagen Peptides Powder, Lemon, 11oz4.4 ★2,628 reviews9,500Check price on Amazon
Vital Proteins Collagen Peptides Advanced4.5 ★910 reviews7,300Check price on Amazon
Vital Proteins Collagen Peptides Powder, Vanilla, 23.2oz4.2 ★5,776 reviews7,000Check price on Amazon

Who sells Vital Proteins

  • Vital Proteins96%
  • TL_Enterprise1%
  • KOSLOK1%
  • shoppinggous1%
  • Amazon<1%

Share of estimated units sold in September 2026, by the seller holding the Buy Box.

Place in its category

#1 of 355

Rank 1 of 355 brands in Collagen by estimated revenue in September 2026, with 21% of the category.

Frequently asked questions

Who makes Vital Proteins?

Vital Proteins is the brand name on 50 products we tracked on Amazon in September 2026 mostly in Collagen (Health & Household). The largest seller of Vital Proteins products that month was Vital Proteins, with 96% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.

How much does Vital Proteins sell on Amazon?

Vital Proteins sold an estimated $13.2M on Amazon in September 2026, about 458,000 units. That is -5% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.

What are Vital Proteins's best-selling products on Amazon?

By estimated units sold in September 2026: 1. Vital Proteins Collagen Peptides Powder Advanced (about 143,000 units); 2. Vital Proteins Collagen Peptides Powder, Unflavored, 9.33oz (about 93,000 units); 3. Vital Proteins Collagen Peptides Powder, Unflavored, 14.3oz (about 34,000 units).