Who makes The Honest Company? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $13.0M est./mo
- Trend
- Growing
- +16%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.6 ★ · 372,130 reviews
- Who sells it
- Mostly one seller
- Top seller has >99% of units
The Honest Company estimated monthly revenue on Amazon
Our read on The Honest Company
The Honest Company ranks 3 of 49 brands in Wipes & Refills on Amazon, with an estimated 17% of the category's revenue. In September 2026 its estimated revenue was $13.0M on 699,000 units, across 149 products. Over the 2-month trend window it is labeled Growing at +16%, though revenue is down 3% from $13.4M in June 2026, the first of 4 months of data. The top products are Multi-Use Baby Wipes at 44,000 units per month with a 4.8 rating, Sanitizing Wipes at 37,000 with 4.6, and Shampoo & Body Wash at 29,000 with 4.7. The average rating is 4.6 across 372,130 reviews. Amazon accounts for more than 99% of units among the 5 sellers.
Top The Honest Company products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| The Honest Company Multi-Use Baby Wipes | 4.8 ★56,209 reviews | 44,000 | Check price on Amazon |
| The Honest Company Sanitizing Wipes | 4.6 ★8,986 reviews | 37,000 | Check price on Amazon |
| The Honest Company Shampoo & Body Wash | 4.7 ★47,267 reviews | 29,000 | Check price on Amazon |
| The Honest Company Bubble Bath, Hypoallergenic, Lavender Calm | 4.7 ★23,890 reviews | 26,000 | Check price on Amazon |
| The Honest Company Flushable Wipes | 4.6 ★7,993 reviews | 23,000 | Check price on Amazon |
| The Honest Company Hand Sanitizer Spray | 4.5 ★12,130 reviews | 19,000 | Check price on Amazon |
| The Honest Company Hair Detangler | 4.5 ★55,137 reviews | 17,000 | Check price on Amazon |
| The Honest Company Bubble Bath, Hypoallergenic, Fragrance-Free | 4.7 ★5,185 reviews | 16,000 | Check price on Amazon |
| The Honest Company Face and Body Lotion | 4.5 ★15,349 reviews | 14,000 | Check price on Amazon |
| The Honest Company Diaper Rash Cream | 4.6 ★11,453 reviews | 14,000 | Check price on Amazon |
Who sells The Honest Company
- Amazon>99%
- Fitz & Fitz LLC<1%
- Goodstuff34<1%
- Spantik Inc<1%
- Candy and Convenience Corner<1%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#3 of 49
Rank 3 of 49 brands in Wipes & Refills by estimated revenue in September 2026, with 17% of the category.
Frequently asked questions
Who makes The Honest Company?
The Honest Company is the brand name on 149 products we tracked on Amazon in September 2026 mostly in Wipes & Refills (Baby Products). The largest seller of The Honest Company products that month was Amazon, with >99% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does The Honest Company sell on Amazon?
The Honest Company sold an estimated $13.0M on Amazon in September 2026, about 699,000 units. That is -3% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are The Honest Company's best-selling products on Amazon?
By estimated units sold in September 2026: 1. The Honest Company Multi-Use Baby Wipes (about 44,000 units); 2. The Honest Company Sanitizing Wipes (about 37,000 units); 3. The Honest Company Shampoo & Body Wash (about 29,000 units).