Who makes Swiffer? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $12.9M est./mo
- Trend
- Stable
- -2%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.7 ★ · 787,717 reviews
- Who sells it
- Mostly one seller
- Top seller has 99% of units
Swiffer estimated monthly revenue on Amazon
Our read on Swiffer
Swiffer ranks 1 of 73 brands in the Dust Mops category on Amazon, with an estimated 65% share of category revenue. In September 2026, estimated revenue was $12.9M on 863,000 estimated units, down 5% from $13.5M in June 2026, and the trend is labeled Stable with a -2% change over 2 months. The brand has 53 products selling across 11 sellers, though Amazon accounts for 99% of units. Its top products are PowerMop Liquid Floor Cleaner Refills at 89,000 units per month and a rating of 4.8, then the PowerMop Mopping Kit and the Sweep + Mop Wet Pads Refill at 81,000 each. The average rating is 4.7 across 787,717 reviews, which falls in the Strong band.
Top Swiffer products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| Swiffer PowerMop Liquid Floor Cleaner Refills | 4.8 ★30,012 reviews | 89,000 | Check price on Amazon |
| Swiffer PowerMop Mopping Kit for Floor Cleaning | 4.5 ★47,429 reviews | 81,000 | Check price on Amazon |
| Swiffer Sweep + Mop, Wet Pads Refill | 4.6 ★17,353 reviews | 81,000 | Check price on Amazon |
| Swiffer Dusters Heavy Duty Multi-Surface Duster Refills for Cleaning | 4.7 ★37,814 reviews | 67,000 | Check price on Amazon |
| Swiffer WetJet Hardwood Floor Cleaner Spray Mop Pad Refill | 4.8 ★74,004 reviews | 66,000 | Check price on Amazon |
| Swiffer Sweeper Wet Mopping Cloth Multi Surface Refills | 4.7 ★91,224 reviews | 40,000 | Check price on Amazon |
| Swiffer Duster Kit with 3 ft Extendable Handle | 4.6 ★41,326 reviews | 38,000 | Check price on Amazon |
| Swiffer Sweep + Mop, Dry Pads Refill | 4.8 ★60,547 reviews | 33,000 | Check price on Amazon |
| Swiffer PowerMop Floor Cleaning Solution with Unstopables Fresh Scent | 4.8 ★29,989 reviews | 33,000 | Check price on Amazon |
| Swiffer Dusters Starter Kit | 4.6 ★7,819 reviews | 32,000 | Check price on Amazon |
Who sells Swiffer
- Amazon99%
- My Great Goods<1%
- Vergel's Marketplace<1%
- NR SONA CORP<1%
- AAT Global Supplies LLC<1%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#1 of 73
Rank 1 of 73 brands in Dust Mops by estimated revenue in September 2026, with 65% of the category.
Frequently asked questions
Who makes Swiffer?
Swiffer is the brand name on 53 products we tracked on Amazon in September 2026 mostly in Dust Mops (Health & Household). The largest seller of Swiffer products that month was Amazon, with 99% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does Swiffer sell on Amazon?
Swiffer sold an estimated $12.9M on Amazon in September 2026, about 863,000 units. That is -5% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are Swiffer's best-selling products on Amazon?
By estimated units sold in September 2026: 1. Swiffer PowerMop Liquid Floor Cleaner Refills (about 89,000 units); 2. Swiffer PowerMop Mopping Kit for Floor Cleaning (about 81,000 units); 3. Swiffer Sweep + Mop, Wet Pads Refill (about 81,000 units).