Who makes SINGER? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $3.8M est./mo
- Trend
- Stable
- +2%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.5 ★ · 246,976 reviews
- Who sells it
- 13 sellers
- Top seller has 47% of units
SINGER estimated monthly revenue on Amazon
Our read on SINGER
SINGER is a Large brand in Sewing Machines, ranking 2 among 56 brands in that leaf category with an estimated 39% of category revenue. Estimated revenue in September 2026 was $3.8M on 51,000 units, up 9% from $3.5M in June 2026, and the recent trend is Stable at +2%. The brand has 122 products selling across 13 sellers. Creative Designs Depot holds 47% of units and Amazon holds 41%. The top products are Heavy Duty Needles at 5,700 units per month, Heavy Duty Iron-On Fusing Web at 5,300, and the Stitch Sew Quick Mending Machine at 3,400, which carries a 3.3 rating. The average rating is 4.5 across 246,976 reviews, a Strong band.
Top SINGER products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| SINGER Heavy Duty Needles 90/14 100/16 110/18 Denim Leather 5-Count | 4.8 ★13,617 reviews | 5,700 | Check price on Amazon |
| SINGER Heavy Duty Iron-On Fusing Web | 4.4 ★4,405 reviews | 5,300 | Check price on Amazon |
| SINGER Stitch Sew Quick™ Portable Handheld Cordless Mending Machine | 3.3 ★11,583 reviews | 3,400 | Check price on Amazon |
| SINGER® 4452 | 4.4 ★11,473 reviews | 1,900 | Check price on Amazon |
| SINGER 4-1/2 inch ProSeries™ Scissor with NANO Tip™ Comfort Grip | 4.8 ★12,251 reviews | 1,800 | Check price on Amazon |
| SINGER Universal Regular Point Machine Needles | 4.8 ★6,034 reviews | 1,600 | Check price on Amazon |
| SINGER® 4423 | 4.5 ★21,234 reviews | 1,600 | Check price on Amazon |
| SINGER® 4411 | 4.3 ★393 reviews | 1,500 | Check price on Amazon |
| SINGER® Heavy Duty 4511™ Next Evolution Sewing Machine with | 4.4 ★9,142 reviews | 1,300 | Check price on Amazon |
| SINGER Leather Sewing Machine Needles | 4.7 ★1,095 reviews | 1,300 | Check price on Amazon |
Who sells SINGER
- Creative Designs Depot47%
- Amazon41%
- Cozy Retail LLC3%
- Humy Store3%
- Electronic Express2%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#2 of 56
Rank 2 of 56 brands in Sewing Machines by estimated revenue in September 2026, with 39% of the category.
Frequently asked questions
Who makes SINGER?
SINGER is the brand name on 122 products we tracked on Amazon in September 2026 mostly in Sewing Machines (Arts, Crafts & Sewing). The largest seller of SINGER products that month was Creative Designs Depot, with 47% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does SINGER sell on Amazon?
SINGER sold an estimated $3.8M on Amazon in September 2026, about 51,000 units. That is +9% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are SINGER's best-selling products on Amazon?
By estimated units sold in September 2026: 1. SINGER Heavy Duty Needles 90/14 100/16 110/18 Denim Leather 5-Count (about 5,700 units); 2. SINGER Heavy Duty Iron-On Fusing Web (about 5,300 units); 3. SINGER Stitch Sew Quick™ Portable Handheld Cordless Mending Machine (about 3,400 units).