Who makes Puffs? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $4.4M est./mo
- Trend
- Growing
- +35%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.8 ★ · 149,354 reviews
- Who sells it
- Mostly one seller
- Top seller has >99% of units
Puffs estimated monthly revenue on Amazon
Our read on Puffs
Puffs is a large brand in Box Tissues, within Health & Household, ranking 2 of 19 brands with an estimated 27% of the category's revenue. Estimated revenue was $4.4M in September 2026, on 376,000 estimated units, up 23% from $3.6M in June 2026. Over the last 2 months the trend reads as growing, at +35%. The brand has 22 products selling and an average rating of 4.8 across 149,354 reviews. Its top product, the 8 Family Rectangle Boxes pack with lotion, sells an estimated 76,000 units per month. Sales are concentrated: Amazon accounts for more than 99% of units, among 5 sellers. These figures cover 4 months of data.
Top Puffs products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| Puffs Facial Tissues Plus Lotion, 8 Family Rectangle Boxes, 124 | 4.8 ★26,251 reviews | 76,000 | Check price on Amazon |
| Puffs Facial Tissues Plus Lotion, 10 Cube Boxes, 56 Facial | 4.8 ★16,653 reviews | 55,000 | Check price on Amazon |
| Puffs Facial Tissue Ultra Soft Non-Lotion | 4.8 ★15,750 reviews | 51,000 | Check price on Amazon |
| Puffs Facial Tissues Ultra Soft, 4 Family Boxes, 124 Facial | 4.8 ★15,799 reviews | 46,000 | Check price on Amazon |
| Puffs Plus Lotion with Vicks Facial Tissues | 4.8 ★9,871 reviews | 32,000 | Check price on Amazon |
| Puffs Facial Tissues Ultra Soft, 4 Mega Cube Boxes, 72 Facial | 4.8 ★15,795 reviews | 24,000 | Check price on Amazon |
| Puffs Facial Tissues Ultra Soft, 1 Rectangle Box, 124 Facial | 4.8 ★15,798 reviews | 11,000 | Check price on Amazon |
| Puffs Facial Tissues Plus Lotion, 1 Family Rectangle Box, 124 | 4.8 ★11,946 reviews | 6,800 | Check price on Amazon |
| Puffs Facial Tissues Plus Lotion, 18 Cube Boxes, 56 Facial | 4.8 ★16,643 reviews | 6,400 | Check price on Amazon |
| Puffs Facial Tissue Plus Lotion | 4.8 ★16,631 reviews | 2,900 | Check price on Amazon |
Who sells Puffs
- Amazon>99%
- Sky Shipments<1%
- Cool Sea<1%
- HRRStores1228 LLC<1%
- Boston Mart LLC<1%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#2 of 19
Rank 2 of 19 brands in Box Tissues by estimated revenue in September 2026, with 27% of the category.
Frequently asked questions
Who makes Puffs?
Puffs is the brand name on 22 products we tracked on Amazon in September 2026 mostly in Box Tissues (Health & Household). The largest seller of Puffs products that month was Amazon, with >99% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does Puffs sell on Amazon?
Puffs sold an estimated $4.4M on Amazon in September 2026, about 376,000 units. That is +23% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are Puffs's best-selling products on Amazon?
By estimated units sold in September 2026: 1. Puffs Facial Tissues Plus Lotion, 8 Family Rectangle Boxes, 124 (about 76,000 units); 2. Puffs Facial Tissues Plus Lotion, 10 Cube Boxes, 56 Facial (about 55,000 units); 3. Puffs Facial Tissue Ultra Soft Non-Lotion (about 51,000 units).