Who makes PILOT? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $4.5M est./mo
- Trend
- Stable
- -2%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.7 ★ · 434,318 reviews
- Who sells it
- Mostly one seller
- Top seller has 81% of units
PILOT estimated monthly revenue on Amazon
Our read on PILOT
In September 2026, PILOT ranked 1 of 101 brands in Gel Ink Rollerball Pens on Amazon, with estimated revenue of $4.5M and 372,000 estimated units. That is about 28% of the category's estimated revenue. Estimated revenue was $4.6M in June 2026, and the change since then is -4%, so the trend reads as stable across 4 months of data. PILOT has 217 products selling and an average rating of 4.7 across 434,318 reviews. Its top products are PILOT G2 Premium Gel Pens, Fine Point 0.7mm, Black Ink, 12-Pack, at 35,000 units per month, and PILOT, G2 Premium Gel Roller Pens, at 34,000. Sales are concentrated: Amazon accounts for 81% of units among the 45 sellers.
Top PILOT products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| PILOT G2 Premium Gel Pens, Fine Point 0.7mm, Black Ink, 12-Pack | 4.8 ★33,387 reviews | 35,000 | Check price on Amazon |
| PILOT, G2 Premium Gel Roller Pens | 4.8 ★34,200 reviews | 34,000 | Check price on Amazon |
| PILOT FriXion Clicker Erasable Pens | 4.6 ★37,774 reviews | 31,000 | Check price on Amazon |
| PILOT FriXion Clicker Gel Ink Pens 0.7mm | 4.6 ★37,762 reviews | 19,000 | Check price on Amazon |
| PILOT G2 Premium Gel Pens, Bold Point 1.0mm, Black Ink, 12-Pack | 4.8 ★28,475 reviews | 13,000 | Check price on Amazon |
| PILOT FriXion Synergy Clicker Erasable Gel Ink Pens | 4.6 ★7,025 reviews | 12,000 | Check price on Amazon |
| PILOT FriXion Erasable Highlighters | 4.6 ★21,210 reviews | 9,800 | Check price on Amazon |
| PILOT Precise V5 RT Retractable Rollerball Pens | 4.8 ★7,028 reviews | 9,600 | Check price on Amazon |
| PILOT G2 Fine Point Red Gel Ink Pens | 4.8 ★2,554 reviews | 8,000 | Check price on Amazon |
| PILOT Precise V5 Rollerball Pens | 4.8 ★11,798 reviews | 7,700 | Check price on Amazon |
Who sells PILOT
- Amazon81%
- MyOfficeInnovations/Staples, Inc.6%
- Fast and Precise by Staples2%
- YD Traders LLC2%
- HiTouch Business Services a BU of Staples2%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#1 of 101
Rank 1 of 101 brands in Gel Ink Rollerball Pens by estimated revenue in September 2026, with 28% of the category.
Frequently asked questions
Who makes PILOT?
PILOT is the brand name on 217 products we tracked on Amazon in September 2026 mostly in Gel Ink Rollerball Pens (Office Products). The largest seller of PILOT products that month was Amazon, with 81% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does PILOT sell on Amazon?
PILOT sold an estimated $4.5M on Amazon in September 2026, about 372,000 units. That is -4% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are PILOT's best-selling products on Amazon?
By estimated units sold in September 2026: 1. PILOT G2 Premium Gel Pens, Fine Point 0.7mm, Black Ink, 12-Pack (about 35,000 units); 2. PILOT, G2 Premium Gel Roller Pens (about 34,000 units); 3. PILOT FriXion Clicker Erasable Pens (about 31,000 units).