Who makes Garmin? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $44.4M est./mo
- Trend
- Declining
- -11%, last 2 vs prior 2 months
- Ratings
- Mixed
- 4.4 ★ · 266,406 reviews
- Who sells it
- 106 sellers
- Top seller has 64% of units
Garmin estimated monthly revenue on Amazon
Our read on Garmin
In September 2026, Garmin ranked 2 of 347 brands in Smartwatches on Amazon, with a 29% share of the category's estimated revenue. Estimated revenue was $44.4M on 152,000 units, down from $54.7M in June 2026, a change of -19% over 4 months of data. The trend over the latest 2 months is -11%, which the page labels Declining. Garmin has 1,053 products selling across 106 sellers, and Amazon itself accounts for 64% of units. The top product is the Garmin Forerunner 55 at 12,000 units per month, rated 4.4. The brand's average rating is 4.4 across 266,406 reviews, which falls in the Mixed band.
Top Garmin products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| Garmin Forerunner 55, GPS Running Watch with Daily Suggested Workouts | 4.4 ★6,252 reviews | 12,000 | Check price on Amazon |
| Garmin vívoactive® 5, Health & Fitness GPS Smartwatch | 4.3 ★12,123 reviews | 11,000 | Check price on Amazon |
| Garmin Forerunner® 165, Running Smartwatch | 4.6 ★5,040 reviews | 8,900 | Check price on Amazon |
| Garmin HRM 200 Heart Rate Monitor, M-XL | 4.3 ★1,810 reviews | 4,200 | Check price on Amazon |
| Garmin HRM 600, Premium Heart Rate Monitor | 4.5 ★1,431 reviews | 2,800 | Check price on Amazon |
| Garmin Dash Cam™ Mini 3, Ultracompact 1080p HD Dash Cam | 4.0 ★1,228 reviews | 2,700 | Check price on Amazon |
| Garmin Forerunner® 265, Running Smartwatch | 4.6 ★3,116 reviews | 2,600 | Check price on Amazon |
| Garmin Instinct® 3 AMOLED | 4.6 ★862 reviews | 2,300 | Check price on Amazon |
| Garmin Varia RTL515, Cycling Rearview Radar with Tail Light | 4.8 ★3,597 reviews | 2,200 | Check price on Amazon |
| Garmin Venu® 3S, Premium Fitness Smartwatch | 4.4 ★6,689 reviews | 1,900 | Check price on Amazon |
Who sells Garmin
- Amazon64%
- Frontrow Tech LLC6%
- Web Offers3%
- Red Rocks Distributing3%
- 6ave2%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#2 of 347
Rank 2 of 347 brands in Smartwatches by estimated revenue in September 2026, with 29% of the category.
Frequently asked questions
Who makes Garmin?
Garmin is the brand name on 1,053 products we tracked on Amazon in September 2026 mostly in Smartwatches (Electronics). The largest seller of Garmin products that month was Amazon, with 64% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does Garmin sell on Amazon?
Garmin sold an estimated $44.4M on Amazon in September 2026, about 152,000 units. That is -19% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are Garmin's best-selling products on Amazon?
By estimated units sold in September 2026: 1. Garmin Forerunner 55, GPS Running Watch with Daily Suggested Workouts (about 12,000 units); 2. Garmin vívoactive® 5, Health & Fitness GPS Smartwatch (about 11,000 units); 3. Garmin Forerunner® 165, Running Smartwatch (about 8,900 units).