Who makes Gaiam? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $3.4M est./mo
- Trend
- Stable
- +9%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.6 ★ · 255,043 reviews
- Who sells it
- Mostly one seller
- Top seller has 99% of units
Gaiam estimated monthly revenue on Amazon
Our read on Gaiam
In September 2026, Gaiam ranked 1 among 126 brands in the Mats category within Sports & Outdoors, with a 22% share of estimated category revenue. Estimated revenue for the month was $3.4M on 160,000 units, up 14% from $2.9M in June 2026. The brand has 4 months of data, and its recent trend is labeled Stable, at +9% over 2 months. Gaiam has 181 products selling and an average rating of 4.6 across 255,043 reviews. The Gaiam Yoga Block leads at 14,000 units per month with a 4.8 rating. Sales are concentrated: Amazon accounts for 99% of units, while Ecom Fitness LLC accounts for 1%. In all, 6 sellers carry the brand.
Top Gaiam products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| Gaiam Yoga Block | 4.8 ★30,233 reviews | 14,000 | Check price on Amazon |
| Gaiam Essentials Thick Yoga Mat with Easy-Cinch Strap | 4.6 ★46,735 reviews | 9,500 | Check price on Amazon |
| Gaiam Yoga Block, EVA Foam for Balance & Stretch | 4.8 ★30,234 reviews | 8,500 | Check price on Amazon |
| Gaiam Kids Peanut Ball Chair | 4.6 ★3,084 reviews | 2,400 | Check price on Amazon |
| Gaiam Yoga Bolster Pillow | 4.5 ★5,541 reviews | 2,300 | Check price on Amazon |
| Gaiam Reversible Yoga Mat | 4.6 ★15,600 reviews | 2,000 | Check price on Amazon |
| Gaiam Yoga Brick, EVA Foam for Balance & Stretch | 4.7 ★2,015 reviews | 1,800 | Check price on Amazon |
| Gaiam Premium Yoga Mat, 5mm Non-Slip Exercise Mat | 4.4 ★4,315 reviews | 1,400 | Check price on Amazon |
| Gaiam Premium Yoga Mat, 6mm Thick Print Mat | 4.7 ★22,213 reviews | 1,400 | Check price on Amazon |
| Gaiam Essentials Yoga Block 2 Pack & Yoga Strap Set | 4.8 ★8,536 reviews | 1,200 | Check price on Amazon |
Who sells Gaiam
- Amazon99%
- Ecom Fitness LLC1%
- Amazon Global Store UK<1%
- Wanderlust Foundation<1%
- CB Books USA<1%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#1 of 126
Rank 1 of 126 brands in Mats by estimated revenue in September 2026, with 22% of the category.
Frequently asked questions
Who makes Gaiam?
Gaiam is the brand name on 181 products we tracked on Amazon in September 2026 mostly in Mats (Sports & Outdoors). The largest seller of Gaiam products that month was Amazon, with 99% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does Gaiam sell on Amazon?
Gaiam sold an estimated $3.4M on Amazon in September 2026, about 160,000 units. That is +14% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are Gaiam's best-selling products on Amazon?
By estimated units sold in September 2026: 1. Gaiam Yoga Block (about 14,000 units); 2. Gaiam Essentials Thick Yoga Mat with Easy-Cinch Strap (about 9,500 units); 3. Gaiam Yoga Block, EVA Foam for Balance & Stretch (about 8,500 units).