Who makes Disney? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $6.2M est./mo
- Trend
- Declining
- -32%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.6 ★ · 934,212 reviews
- Who sells it
- 148 sellers
- Top seller has 43% of units
Disney estimated monthly revenue on Amazon
Our read on Disney
Disney ranks 1 of 72 brands in Nightgowns within Clothing, Shoes & Jewelry, with an estimated 50% of the leaf category's revenue. Estimated revenue in September 2026 was $6.2M on 268,000 units, down from $10.4M in June 2026, a change of -41% across 4 months of data. The trend is labeled Declining, at -32% over the last 2 months. Sales come from 148 sellers and 2,843 products. Amazon accounts for 43% of units, followed by PatPat Official Store at 12% and imagikids LLC at 11%. The average rating is 4.6, in the Strong band, across 934,212 reviews. The top product, a Buzz Lightyear talking action figure, sells an estimated 10,000 units per month.
Top Disney products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| Disney Store Official Buzz Lightyear Interactive Talking Action | 4.7 ★49,828 reviews | 10,000 | Check price on Amazon |
| Toy Story Tattoos for Kids Party Favors Bundle | 4.6 ★340 reviews | 3,000 | Check price on Amazon |
| Disney Mickey Mouse & Friends Finger Puppets | 4.8 ★3,106 reviews | 2,700 | Check price on Amazon |
| Disney 24 Bulk Coloring Books for Kids Ages 4-8 Bundle | 4.7 ★245 reviews | 2,200 | Check price on Amazon |
| Disney “Frozen” Bath Time Kids’ Bubble Bath Soap | 4.7 ★298 reviews | 1,800 | Check price on Amazon |
| Disney Pixar Toy Story 5 Draw & Erase Lilypad Set | 4.5 ★171 reviews | 1,800 | Check price on Amazon |
| Disney Princess 80pg Coloring Book 2 | 4.7 ★320 reviews | 1,800 | Check price on Amazon |
| Disney Mickey Mouse Trick & Treat Skeleton Costume Halloween T-Shirt | 4.4 ★118 reviews | 1,600 | Check price on Amazon |
| Disney Princess "Loving Life" Soft Potty Seat and Potty Training Seat | 4.5 ★1,007 reviews | 1,600 | Check price on Amazon |
| Disney - Mickey Mouse Pumpkin Halloween T-Shirt | 4.6 ★61 reviews | 1,600 | Check price on Amazon |
Who sells Disney
- Amazon43%
- PatPat Official Store12%
- imagikids LLC11%
- Decade West7%
- Ruelily!5%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#1 of 72
Rank 1 of 72 brands in Nightgowns by estimated revenue in September 2026, with 50% of the category.
Frequently asked questions
Who makes Disney?
Disney is the brand name on 2,843 products we tracked on Amazon in September 2026 mostly in Nightgowns (Clothing, Shoes & Jewelry). The largest seller of Disney products that month was Amazon, with 43% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does Disney sell on Amazon?
Disney sold an estimated $6.2M on Amazon in September 2026, about 268,000 units. That is -41% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are Disney's best-selling products on Amazon?
By estimated units sold in September 2026: 1. Disney Store Official Buzz Lightyear Interactive Talking Action (about 10,000 units); 2. Toy Story Tattoos for Kids Party Favors Bundle (about 3,000 units); 3. Disney Mickey Mouse & Friends Finger Puppets (about 2,700 units).