Who makes Burt's Bees Baby? Amazon sales, products and sellers
Updated November 2026 with September 2026 data
At a glance
- Size
- Large
- $3.5M est./mo
- Trend
- Declining
- -14%, last 2 vs prior 2 months
- Ratings
- Strong
- 4.7 ★ · 248,692 reviews
- Who sells it
- Mostly one seller
- Top seller has 99% of units
Burt's Bees Baby estimated monthly revenue on Amazon
Our read on Burt's Bees Baby
Burt's Bees Baby is a large brand in the Footies leaf category of Clothing, Shoes & Jewelry, ranking 3 of 86 brands with an estimated 15% share of category revenue. Estimated revenue for September 2026 was $3.5M on 173,000 units, compared with $3.7M in June 2026, a change of -4% across 4 months of data. The trend is labeled Declining, with -14% over the last 2 months. The brand has 814 products selling and an average rating of 4.7 across 248,692 reviews. Sales are concentrated: Amazon accounts for 99% of units among 9 sellers. Top products include Infant Washcloths at an estimated 3,600 units per month, followed by the Organic Cotton Brief Underwear and Burp Cloths.
Top Burt's Bees Baby products on Amazon
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| Product | Rating | Est. units/mo | Amazon link |
|---|---|---|---|
| Burt's Bees Baby Infant Washcloths | 4.8 ★5,730 reviews | 3,600 | Check price on Amazon |
| Burt's Bees Baby Girls' Organic Cotton Brief Underwear | 4.8 ★1,546 reviews | 2,500 | Check price on Amazon |
| Burt's Bees Baby 100% Organic Cotton Burp Cloths | 4.8 ★7,015 reviews | 1,700 | Check price on Amazon |
| Burt's Bees Baby Unisex Beekeeper Blanket | 4.7 ★31,287 reviews | 1,500 | Check price on Amazon |
| Burt's Bees Baby Unisex Infant Rattle Toy | 4.8 ★532 reviews | 1,400 | Check price on Amazon |
| Burt's Bees Baby Organic Ankle & Crew Socks with Non-Slip Grips | 4.6 ★193 reviews | 1,400 | Check price on Amazon |
| Burt's Bees Baby Unisex 100% Organic Cotton | 4.8 ★12,649 reviews | 1,300 | Check price on Amazon |
| Burt's Bees Baby Unisex Baby Mittens | 4.3 ★7,238 reviews | 1,100 | Check price on Amazon |
| Burt's Bees Baby Organic Beekeeper Infant Wearable Blanket Sleep Bag | 4.6 ★6,146 reviews | 1,000 | Check price on Amazon |
| Burt's Bees Baby Boys Toddler Underwear | 4.8 ★1,306 reviews | 1,000 | Check price on Amazon |
Who sells Burt's Bees Baby
- Amazon99%
- Wanderlust Foundation<1%
- CotonaStore<1%
- Mitchell Great Finds<1%
- T and Os Emporium, LLC<1%
Share of estimated units sold in September 2026, by the seller holding the Buy Box.
Place in its category
#3 of 86
Rank 3 of 86 brands in Footies by estimated revenue in September 2026, with 15% of the category.
Frequently asked questions
Who makes Burt's Bees Baby?
Burt's Bees Baby is the brand name on 814 products we tracked on Amazon in September 2026 mostly in Footies (Clothing, Shoes & Jewelry). The largest seller of Burt's Bees Baby products that month was Amazon, with 99% of estimated units. Amazon listings don't show the brand owner's legal name, so the brand's own website is the place to confirm its parent company.
How much does Burt's Bees Baby sell on Amazon?
Burt's Bees Baby sold an estimated $3.5M on Amazon in September 2026, about 173,000 units. That is -4% compared with June 2026. These are Ecominsights estimates, not figures reported by the brand.
What are Burt's Bees Baby's best-selling products on Amazon?
By estimated units sold in September 2026: 1. Burt's Bees Baby Infant Washcloths (about 3,600 units); 2. Burt's Bees Baby Girls' Organic Cotton Brief Underwear (about 2,500 units); 3. Burt's Bees Baby 100% Organic Cotton Burp Cloths (about 1,700 units).